TANZANIA ATTRACTS MORE HIGH PROFILE BUSINESSMEN FROM USA
In effort to promote Tanzania as a tourist Destination in US market, Tanzania Tourist Board (TTB) in collaboration with CNBC TV organized a press trip for two Television Producers to join 42 US Businessmen who visited the country from March 28th -April 1st, 2014.
CNBC is an American basic cable and satellite business news television channel that is owned by the CNBC Universal. The combined reach of CNBC and its siblings is 390 million viewers around the world. CNBC is available to approximately 96,242,000 pay television household in the United States.
The TV crew will produce special program on Tanzania which will be shown to the CNBC stations all over the world to promote Tanzania Tourism Destination. This crew visited Serengeti National Parks.
During their departure at KIA, the group met with the Minister of Natural Resources and tourism, Hon. Lazaro Nyarandu and other officials for Tanzania Tourist Board, Tanzania National Parks and officials from Abercrombie & Kent-Tanzania branch.
Hon. Nyarandu Said “In order to reach our target, the government intends to attract more tourists groups to use private jets as well as tourists’ buses to visit Tanzania”.